Correct Sequence of Extension Teaching Steps (AIDCAS)
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Question (English)
The correct sequence of steps of extension teaching (AIDCAS) is:
- Attention – Interest – Desire – Conviction – Action – Satisfaction ✓ Correct
- Attention – Interest – Desire – Conviction – Satisfaction – Action
- Attention – Desire – Interest – Action – Conviction – Satisfaction
- Attention – Interest – Conviction – Desire – Action – Satisfaction
Explanation:
Correct Answer: Attention – Interest – Desire – Conviction – Action – Satisfaction
The steps of extension teaching according to Wilson and Gallup are remembered by the acronym AIDCAS:
AIDCAS Steps Explained
- Attention (A): First, gain the learner's attention — without attention, no learning occurs.
- Interest (I): Convert attention into genuine interest in the topic/practice.
- Desire (D): Create a desire/motivation to adopt the recommended practice.
- Conviction (C): The learner becomes convinced/confident that the practice will work for them.
- Action (A): The learner actually tries/adopts the practice on their farm.
- Satisfaction (S): The final step — the learner experiences satisfaction from the results, reinforcing adoption.
Why the Order Matters
Desire must come before Conviction — a farmer must first want change (Desire) before being logically persuaded (Conviction). Action follows only after Conviction. Satisfaction is always the last step.
Memory Tip
AIDCAS = All Intelligent Dogs Can Act Surprisingly.
📚 About this Topic — Animal Refresher
This multiple choice question is from Animal Refresher, Veterinary Extension Education. It has 4 options with a detailed explanation of the correct answer. Practice more MCQs from Animal Refresher to strengthen your preparation.
